Painless way to Free Yourself of Problem Clients

Letting go of your first “problem client” can be an emotionally charged experience, but honestly it’s one of the most important milestones in your businesses.

It’s important because with each problem client, you’re able to get clearer view on what your “deal breakers” are and which customers are your ideal customers. So while you’ll never be able to filter out every “problem client” regardless of how good your client intake process is or how fine tuned your contact form is, letting them go does get easier with experience.

Here are things you should remember when ending the relationship.

  • Politely explain the situation
  • Focus on their interests
  • Be professional, you never know where people will be 5, 10, or 15 years in the future.
  • Set expectations of what next to expect.

Why You Should Be Radically Transparent With Your Customers

Always set yourself up for success with your customers

Being more open about your products, prices and results will set you up for success. For example when you say, ‘we list our fees on our website and level with potential clients about what they can realistically expect from us’. It makes them feel relaxed and willing to do business with you. 

When it becomes clear that a potential client is hoping, then you will deliver incredible results in an exceedingly short time-frame, be frank with them about how achieving their desired results could require more time. Contrary to what you might think, this level of honesty isn’t killing your sales. Potential clients respond well to straightforward talk about what you can and can’t do for them. Since you don’t over-promise, you are less likely to under deliver. 

In an effort to stay under the radar, sometimes it’s easier for employees to keep concerns to themselves. Given how uncomfortable some companies are with transparency on the inside, it’s not hard to imagine how afraid they’d be of being transparent with their customers.

But as scary as the idea of transparency might seem, in the long run, it’s good not only for your customers but also for your business. In addition to attracting new customers, transparency allows you to better serve your current ones, ensuring they stick with you.

Cyber-security Tips for Entrepreneurs

First we will like to explain what cyber-security means. It simply means
the practice of protection of computer systems from theft or damage or you say, defending computers, servers, mobile devices, electronic systems, networks, and data from malicious attacks.

So here are three basic tips for getting started. :

  • Keep all of your software up to date to cut down on vulnerabilities that bad actors can exploit. 
  • Back up all of your files via a cloud storage service, external hard drive or — even better — both. 
  • Always turn on two-factor authentication, which incorporates texts and emails into the login process. Where you can, consider opting for three-factor authentication, which combines the use of a password, an item you have in your possession (such as a fob) and a characteristic that’s unique to you (such as a fingerprint or face ID). 

Understanding Your Customer Is the Key to Growth

No matter the next big thing that comes along, truly understanding your customers is the key to giving them good service, it will always be a differentiator you can take to the bank.

Optimizing the customer experience is a great way to get new customers. It’s also one of the best ways of fostering customer loyalty.

Engaging with your customers in real-time has become more easily accessible thanks to new tools. Messenger is becoming an ever more popular customer service channel.

Getting your customers on the phone on a regular basis can help you go deeper into their pains, needs and challenges. You can schedules regular calls so you can fully understand what they love or dislike about your product.

As you work to keep your customers engaged during the first stages of the customer journey, think of your budding relationship as a two-way street. Encourage customers to share their thoughts and opinions by including a customer satisfaction survey into your email drip.

Dare to Care: Why You Can’t Script Sincerity in Customer Service

It’s not that hard to notice when you’re dealing with a customer support rep who is less than sincere. Some people can fake sincerity, at least for a short time. Eventually the effort and pressure to be someone that they’re not will catch up with them, and can manifest itself in potentially angry behavior. That’s why some employees lose their cool. It’s not that these people aren’t nice. It’s just that their personalities don’t have the patience or empathy needed to deal with confrontational customers, especially if they are upset and acting unreasonable.

Obviously getting great people who are customer-focused is of the utmost importance.  The bottom line is that insincerity is a loyalty killer. And, while they may put up with it, customers shouldn’t have to deal with a customer support rep who is scripted, apathetic, and isn’t customer focused. How can a customer have a positive emotional connection to the company if the employees come off as fake or insincere?

So, how do we go about getting good, caring people? It starts before you even hire someone. The leadership has to define what good customer service looks like in the organization. Once defined, you hire good people who can support that initiative. Then you train them. Accolades from leadership for a job well done makes employees feel good, especially after handling complaints and problems on many of their support calls.

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