Customers are always right until they are wrong! So, how do you identify a bad customer?
Are you confused? You have heard that all customers are kings and that customers are always right, but if you have worked in customer service for long enough you know as well as I do that no human is always right. Some customers are confused, some are bossy and rude. Some customers are unbelievably selfish, and some just like to throw tantrums unnecessarily. Some people are just unfair and are looking to exploit your services. Therefore, to keep your service team effective, you should know how to recognize these people.
How to identify a bad customer
One important aspect of customer service is the ability to identify who really needs your service in order to maintain efficiency. More so, the truth is that you can actually improve your service by timely identifying this group of ‘bad’ customers and taking action. If a customer contacts you with a frequency far above the average, devouring too much of your team’s time, he might not be worth keeping. Of course, this doesn’t mean that anyone reaching out with requests is potentially a bad customer.
But if you have someone who constantly reaches out to you with questions that could have been answered by simply going through your website or knowledge base, if a customer is obviously too lazy to think for himself, he deserves the label of a potential ‘bad customer’. If a customer is constantly rude to your employees and is deliberately being difficult, they might not be worth keeping. Your employees are also a top priority, and their mental state would make or mar your business. A satisfied employee can help retain more customers, therefore politely let the rude customer go.
In the next blog post, we will be exposing more bad customers that you do not want in your business.
Stay tuned. Share your opinion with us. Thank you