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Customer service is the process of providing services to customers. In general, empathy improves the quality of customer service because it establishes a connection or bond between the customer and the employee. Offering great customer service is no longer just a nice touch— it is fast becoming the key differentiator between business success and failure. Luckily, today’s […]
There is no magic formula for creating a team of customer-focused employees. But one thing is certain: it’s the manager’s responsibility to create an environment that motivates employees to want to take care of customers. To create a team of employees that are personally committed to service excellence, managers may need a fresh point of view. One […]
Bad Data Is Bad For Business Customer data is used to create customer profiles, which can then be used to drive advertising, marketing, growth initiatives – even store locations, and in customer initiatives, to improve customer service or the overall customer experience. Customer data is gathered internally, or purchased from third-party providers. If bad data […]
Selling today is far different from those old days when the customer could only find out about a company’s products or services by being presented to by a slick salesperson, with a toothy grin and sharp intakes of breath! Today’s salesmanship is identified by a professional approach, highly intelligent about their products, their market, their […]
Introduction Customer experience (CX) has fast become a top priority for businesses and 2021 will be no different. Customers no longer base their loyalty on price or product. Instead, they stay loyal to companies due to the experience they receive. If you cannot keep up with their increasing demands, your customers will leave you. Customer […]
Customers are always right until they are wrong! So, how do you identify a bad customer? Are you confused? You have heard that all customers are kings and that customers are always right, but if you have worked in customer service for long enough you know as well as I do that no human is […]
Not all customers are kings. Although there are plenty of service gurus out there that will tell you that you should go out of your way to satisfy even delight each and every customer, anyone with a bit of business experience will know that in some cases that is just impossible. Some people are just […]
It is important we understand that, people are complicated and as such, you should make it work to your advantage. Every single one of your customers is an individual with their own backgrounds, experiences, issues and mindsets whether permanent or situation-based. Whatever emotional or behavioral peculiarities these people come with, you can bet that something completely […]
Truth be told, marketing today revolves around the customer. A customer-centric experience goes further than simply targeting the ideal client Individual preferences, not clusters, must be heard, honored and catered to. This will ensure customers become loyal lovers of your brand for life. Why? Surely, you’ve noticed that happy customers generate buzz, as in, they […]
Happy customers remain loyal. When they’re loyal, they continue to buy your products or hire your services. One way to keep your customers loyal is to improve customer service. So, you should make it your number one priority to give your customers the best experience possible. If your business slacks in customer service, it can […]